Typography is often overlooked during web localization until translated copy breaks mobile navigation bars and wraps headlines awkwardly across multiple lines.
1. Designing for variable text expansion
Different languages require varying horizontal space to express the same idea. German, Russian, and Finnish text can expand by 30% compared to English, while Chinese and Japanese require less horizontal width but greater vertical line height (line-height: 1.7).
2. Dynamic font subsetting for performance
Loading complete CJK (Chinese, Japanese, Korean) font files can add 15MB–25MB to your page weight, destroying mobile loading performance. Use dynamic WOFF2 font subsetting or system font stacks for non-Latin scripts to maintain fast mobile render times:
/* Optimized Multilingual Font Stack */
body {
font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto,
"Noto Sans JP", "Noto Sans Arabic", sans-serif;
}